Hi, I'm a UX/UI Designer with several years of experience in B2B systems, complex workflows, and conversion-driven experiences. My background is in visual communication, and I use it alongside strategic UX thinking to build products that stay clear and usable as they grow.

I've led design processes end to end, from research and information architecture through to high-fidelity UI and design systems, with the focus on usability, clarity and CRO.

I came into tech after leaving a strict Haredi background, and I got here mostly by teaching myself. I work in Figma, and day to day with Claude, Midjourney, Gemini and AI-driven workflows. I'm still learning, and I'd rather do it on products that matter.